Terms of service

These Terms of Use (“Terms”) govern the access and use by you of the technology, applications, websites, content, products, and Services made available by MY PURA VIDA WELLNESS PRIVATE LIMITED, with registered address at 5th Floor, Unit 2A/1 (Octave Block) Salarpuria Sattva Knowledge City, Hyderabad, Rangareddy, Telangana, India – 500081 (“PURA VIDA” or “We” or “Us” or “Our”) to it’s users (“You” or “Your” or “Yourself”) accessing the offerings including Counselling, Consultation, Selling Nutraceutical & Pharmaceutical Products (“Services”) on PURA VIDA’s websites, mobile sites or mobile applications (“Website”) and “Experts” refers to the empanelled/employed registered medical professionals/doctors with PURA VIDA, who shall recommend the treatment plan as per Your concerns/requirements. This document contains terms and conditions (“Terms”) is an electronic record pursuant to the provisions of the Information Technology Act, 2000 (“IT Act”), and rules made thereunder. Further, this electronic record is generated by a computer system and does not require any physical or digital signatures. This electronic record is published in accordance with the relevant provisions of the Information Technology Act, 2000 and rules made thereunder.


PURA VIDA provides Tele-consultation from top Certified & Registered Medical Practitioners for various General & Sexual health concerns for men. Along with the Medical consultation services, we also have a licensed Nutraceutical Supplements & Pharmaceutical Brand (with the same name, ForMen) for the categories we’re providing consultation (Stress, Immunity etc.). PURA VIDA is associated with Experts and the consultation, prescription, counselling & medical follow-ups are provided by these Experts only and not by PURA VIDA.

Scheduling Appointments

Appointments for Services with PURA VIDA can be scheduled through the PURA VIDA website or mobile app or by calling 040-67337030. Your request for Services is only accepted when you receive a booking confirmation from PURA VIDA.

Experts Selection

PURA VIDA has a pool of Experts to choose from to provide the Services. PURA VIDA will ensure that the Experts assigned is as per your medical concern/preference but this may not be possible all the time. PURA VIDA reserves the right to assign any Experts as it deems fit for that Service. PURA VIDA does not guarantee that it will always be able to provide Experts or to provide the same Experts for follow-up appointments.

General Payment Terms

The payment can only be made via cash, payment gateway or links provided through Website or SMS or Email from PURA VIDA. You agree to make payment as soon as the demand is raised. PURA VIDA reserves the right to cancel an ongoing or future appointment if payments are not made on time.

Some parts of the Service are chargeable as may be specified from time to time. We will tell You about applicable charges for any paid Service and the payment terms presented to You when You use or order a paid Service are deemed part of these Terms of Use. As a convenience to You, We reserve the right to suspend or cancel Your order for the said Service or to not provide You with the ordered Service. We shall not be responsible for any Service that is not provided to You if You fail to pay the applicable charges for the same. Charges paid are non-refundable except in Our sole discretion.

We use a third party payment gateway for processing payments due to Us. The processing of payments will be subject to the terms, conditions and privacy policies of the payment gateway, in addition to these Terms. We don’t control and are not liable for the security or performance of the payment gateway. You agree to pay Us, through the payment gateway, all charges at the rates then in effect for any purchase in accordance with the applicable payment terms. We reserve the right to correct, or to instruct Our payment gateway to correct, any errors or mistakes, even if payment has already been requested or received.

Intellectual Property Rights

All the intellectual property used on the Websites by PURA VIDA, Experts or any third party shall remain the property of PURA VIDA, Experts or any other third party as the case may be. You agree not to circumvent, disable or otherwise interfere with security related features of the Website or features that prevent or restrict use or copying of any materials or enforce limitations on use of the Website or the materials therein. The Service is protected to the maximum extent permitted by copyright laws, other laws, and international treaties. Content displayed on or through the Services is protected by copyright as a collective work and/or compilation, pursuant to copyrights laws. The materials on the Websites or otherwise may not be modified, copied, reproduced, distributed, republished, downloaded, displayed, sold, compiled, posted or transmitted in any form or by any means, including but not limited to, electronic, mechanical, photocopying, recording or other means.

Limitation of Liability

In no event shall PURA VIDA be liable for any special, incidental, indirect or consequential damages of any kind in connection with these terms of use, even if user has been informed in advance of the possibility of such damages. In no event shall the total aggregate liability of PURA VIDA to a user or professional for all damages, losses, and causes of action (whether in contract or tort, including, but not limited to, negligence or otherwise) arising from this agreement or a user’s use of the Website or the Services exceed, in the aggregate to the charges paid to Us by You (rupees One Hundred Only).

Information You Provide PURA VIDA

When you request a Service from PURA VIDA, you agree to provide personal information You such as name, mobile number, date of birth, gender, weight and medical information about the You relevant to the Service. You agree to provide accurate personal and medical information about the Patient and your failure to do so may result in adverse consequences in delivery of Service. You can visit the Privacy Policy listed on PURA VIDA’s website for more details.

Customised service and payment flow

Every patient is different. At PURA VIDA, upon receiving your request, our Experts have a detailed conversation (either by call/chat/form and other means of communication) with You about your specific medical condition, and then suggest the best course of action.

Communications from PURA VIDA

We may also send you other information about us, the Website, our other websites, products, sales promotions, our newsletters, SMS updates, anything relating to other companies in our group or our business partners. If you would prefer not to receive any of this additional information as detailed in this paragraph (or any part of it) please click the “unsubscribe” link in any email that we send to you or register as a Do Not Disturb user. Within 7 working days (days which are neither (i) a Saturday or Sunday, nor (ii) a public holiday anywhere in India) of receipt of your instruction we will cease to send you information as requested. In case of any clarity you can contact our Customer support service.


PURA VIDA may immediately terminate the Services at any time for any reason, through email/SMS communication on registered email address.

Shipping Policy

Once order is confirmed, products are shipped usually within 3-7 days. Currently, we offer FREE Shipping for all orders. Shipping is currently offered through multiple registered shipping/ courier partners.Product – Return Policy

The Products cannot be returned once delivered to you.

Product – Cancellation

You are entitled to cancel Your Order through our Website till it is dispatched from our premises. After the product is dispatched you cannot cancel your order. We will reimburse You no later than 14 days from the day on which We receive the intimation of cancellations of Order. We will use the same means of payment as You used for the Order, and You will not incur any fees for such reimbursement.

Choice of Law

Terms of Use shall be governed by and interpreted and construed in accordance with the laws of India. The place of jurisdiction shall be exclusively in Hyderabad.